Marketing - useful articles and current news

Read our blog to keep up to date with the latest news and interesting articles on marketing. Learn about new trends in distance learning with Optima College.

23.09.2024

Basics of Competitor Analysis in Marketing: Finding Your Place in the Market

Did you know what's common between the game "Monopoly" and successful business in today's market? The key difference is competitor analysis! 

25.09.2024

Effectiveness of Content Marketing: How to Create Attractive Content for Your Audience

In the face of fierce competition, offering a good product or quality services is not enough. Today’s consumers have countless options and need more than just a compelling offer. 

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