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15.04.2025

Business analysis in trade: tools and approaches

How do supermarkets know what you want to buy before you even step foot in the door? Or why do promotions on your favourite products appear exactly when you need them most? None of this is a coincidence, but a carefully planned business analysis. 

15.04.2025

How to create a portfolio for a graphic designer that impresses?

If you are just starting a career in graphic design, one of the most important steps is preparing a portfolio. It should be such that employers and clients will immediately want to work with you when they see it. 

15.04.2025

Basic concepts of mathematical statistics for IT professionals

It is hard to imagine a successful IT project without mathematical statistics. This tool is useful for data analysis, machine learning, and many other complex tasks. Let's say you work with large amounts of data. How can you determine which data is relevant and which is not worthy of attention?

13.03.2025

The importance of algorithms in modern programming: how they shape the future

Algorithms are a set of clear step-by-step actions for solving a certain task. They are used by the popular Google search engine to quickly find the most relevant information among billions of web pages. 

13.03.2025

What are the key skills needed to effectively administer software systems?

If you've ever installed an operating system on a new piece of hardware or tried to figure out why your favourite mobile app won't launch, you already have a general idea of software systems administration. 

13.03.2025

The five main theories of general psychology

What drives our emotions, thoughts and actions? This question is answered by general psychology, the science that seeks to understand human behaviour and the psyche. There are many theories that try to explain these complex processes. 

10.03.2025

The influence of general psychology on the understanding of human motivation

How do you explain the fact that one person finds it so difficult to achieve their goals, while another manages to do so much faster and easier? Why do you find some tasks easy and interesting, while others are unpleasant?

10.03.2025

All about the speciality 076 ‘Entrepreneurship, trade and exchange activities’

So, you're choosing a profession and you're interested in the speciality ‘Entrepreneurship, Trade and Exchange Activities’? This area is definitely worth considering! Today, the market needs professionals who know how to manage a business, understand commercial activities and know how financial markets work. 

10.03.2025

Personal branding tips for up-and-coming marketers

Is your name associated with professionalism and uniqueness when it comes to marketing? The competition between professionals continues to grow, so it's important not just to be a good marketer, but to stand out among your colleagues. 

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