OPTIMA College News | optima.college

Business analysis in trade: tools and approaches

How do supermarkets know what you want to buy before you even step foot in the door? Or why do promotions on your favourite products appear exactly when you need them most? None of this is a coincidence, but a carefully planned business analysis.

How to create a portfolio for a graphic designer that impresses?

If you are just starting a career in graphic design, one of the most important steps is preparing a portfolio. It should be such that employers and clients will immediately want to work with you when they see it.

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